![]() These days more companies than ever offer free website audits as part of their service packages. Knowing where improvements need to be made allows businesses to focus their efforts on optimizing those areas of the website while still keeping up with changing algorithms. Off-page factors such as backlinks are also assessed to identify any issues or opportunities. These include checking for broken links, duplicate content, keyword density, and other on-page elements contributing to successful organic rankings. When conducting a website audit, there are various checks in place to ensure the site performs well. ![]() It helps identify problems with the structure, content, useability, and technical aspects that could negatively impact your search engine rankings. A website audit involves using SEO tools to analyze the performance of your website from an SEO perspective. Have you ever heard of a free website audit? You may wonder what it is and how it can benefit your online presence.
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